Interactives: Games as Advertising

Studies show that people receive and comprehend messages better when they don’t just see them, but interact with them. That’s a large part of the philosophy behind the maps we make here at Maga. They aren’t simply a picture to look at or a slide to read, they’re a path to follow and a process to understand.  Continue reading Interactives: Games as Advertising

Finally, Airless Tires

The days getting a flat tire might finally be over. Vehicle company, Polaris, is now experimenting with a new airless offering. The military has been trying out the new tire design for off-roading, but now some of the bigger tire companies like Michelin and Bridgestone are also working on similar designs. It’s about time they hit the market!

Continue reading Finally, Airless Tires

Map of the Week: Subways

Some of us here at Maga, myself include, ride the Metro to work every day. D.C.’s metro system’s map is a common sight around the city. Daily commuters have their route memorized, the result of day after day trekking to work in the morning. Tourists flock around the big lit up boards to study the squiggling, colorful lines, seeking out their destination. Continue reading Map of the Week: Subways

Metro HotCars: Dating Forward

If you live in Washington, DC, you’re familiar with an unpleasant summer phenomenon – the metro “hotcar”, when the air conditioning in a metro car is broken, creating a steamy, sweaty, messy commute.

Kyle Conrad, an interactive designer, took this unpleasant situation and created a spoof website: Metro Hotcars: Dating Forward. The site presents Hotcars as an opportunity to meet your mate while commuting.

Continue reading Metro HotCars: Dating Forward

Traveling Abroad? Consult this Map First.

Until recently, the State Department‘s ‘Travel Alerts‘ functioned as one of the few resources available to citizens interested in gauging the security level of international destinations. In an increasingly globalized world, timely, accurate, consolidated information of any location, at any given moment is extraordinarily difficult to come by. As a result, the State Department undertook the responsibility of protecting and assisting Americans living and traveling abroad — leveraging information acquired by their organization and network of federal agencies.

That said, a recent Atlantic article highlighted another, intriguing source (that’s more our style) — an interactive map developed by Canada’s Department of Foreign Affairs and International Trade.

Continue reading Traveling Abroad? Consult this Map First.