Remembering Steve Jobs – Build a tribe and make it easy to join

Every employee in our company gets a Mac (whether they want it or not!) and the reason is simple – the MacBooks are our calling card.  Yes, we have a segment of the workforce doing hard core design and the Mac is essential for Illustrator, video work , etc.  But, for the rest of the staff, where any machine could work – we very much want clients (most of whom MUST use the standard PC) to see our team and our staff representing the design community by using a different tool. Continue reading Remembering Steve Jobs – Build a tribe and make it easy to join